CRM / Campaign PM_Business Analyst in Atlanta, GA

CRM PM-Business Analyst

 

Location:       Atlanta, GA

Duration:       5 Months+

 

Primary Duties and Responsibilities

• Understanding of CRM/Campaign Management processes in order to act as the business analyst for a campaign management software implementation.

• Work with the marketing business to develop the scope, plan and requirements for initial phase of campaign management as well as plans for future phases.

• Write and maintain documentation describing the process and data flow as well as system requirements

• Project Management responsibilities for the campaign management workstream of the larger Customer program.

 

Functional/Technical Skills:

• Experience with campaign management systems in a large, complex company with a focus on targeted customer marketing.

• Ability to lead and facilitate requirements sessions and document/communicate results and decisions made.

• Strong communication skills and the ability to negotiate with vendors and business partners

• Strong project management skills, including project plan development, resource management, managing a budget of up to $1 million.

 

Experience:

• Three to seven years as a PM and/or Business Analyst

• Experience with implementing CRM/Campaign Management applications (e.g. Unica)

 

 Soft  Skills Needed

Good Communication Skills, ability to work unattended, self starter

 

Project Description/Daily Assignment

Detailed Description of Daily Assignment:   Assignment will involve the requirements gathering and documentation for a CRM application, working with our business partner to define scope and address issues, manage a project plan and budget for the project.